how to earn extra money in your business

Today I'm talking about affiliate marketing - what it is, and what NOT to do. For those of you unfamiliar with affiliate marketing, here's a quick overview. Being an affiliate for another company is like being an ambassador. It should be... A company that you believe...

The business lesson from A Miracle on 34th Street

Are you sensing a theme for this month? We're talking all about the importance of the client / customer experience. And today we're focusing on one key aspect from the classic holiday film, A Miracle on 34th Street: The Customer First Policy. To put people ahead of...

Fake it until you make it?

I had a client a few years ago who hired a copywriter. She had been in journalism for a few years but had just entered the online marketing world. Without discussing it with me (a big no-no as I'm the impartial entity in this team dynamic!), she had convinced him to...
Musings on Small Business Saturday

Musings on Small Business Saturday

With the holiday season fast approaching, I thought I’d share today some musings on the starving artist myth, Small Business Saturday and how being vulnerable leads to true connection. I’ve found that the “starving artist” myth can quickly become a reality for...

read more
Is ego bad for business?

Is ego bad for business?

I’m a Grey’s Anatomy binge watcher and remember Christina making the statement that as surgeons, a certain amount of self obsession (ego) is needed. One might think that in order to be a successful small business owner, you also have to have an ego. To get ahead. To...

read more
There is no secret ?

There is no secret ?

There is no secret   I originally did this blog as an IGTV (LOVE repurposing content!). I was wearing a hoodie and yoga capris – because as I mentioned in the video, it's a little bit chillier here in Costa Rica right now and while I’m not going to share with you...

read more
What NOT to do on Instagram [Part 2!]

What NOT to do on Instagram [Part 2!]

Another quick post on what NOT to do on Instagram! Last time I wrote about writing super long posts on Instagram. [read it here!] This time, I want to write a quick note about formatting. I bet you’ve seen someone who has used fancy text on their Instagram posts or in...

read more
What NOT to do on Instagram

What NOT to do on Instagram

How (and why) to keep your online – blogs, instagram posts, pins – short and succinct. I’m in a facebook group for entrepreneurs and recently a woman posted about how she was running into a problem on Instagram: Her posts were soooooooooooo long that they exceeded the...

read more
Can intention setting manifest a successful business?

Can intention setting manifest a successful business?

Today I wanted to do a follow up to my IGTV video about growth mindset [watch it here!] and how I said we should always be learning. I’m not taking that back. At all. But I want to describe the three types of business owners that I’ve seen and how falling into one of...

read more
In Support of Strong Women

In Support of Strong Women

Here’s to strong women: May we know them, may we be them, may we ask them if they need some help every once in a while. I’ve written a message for strong women and those who care for but may not always see them. I’d love for you to have a look and, if you’re so moved,...

read more
Know Like Trust: Handling Negative Feedback

Know Like Trust: Handling Negative Feedback

This is Part 3 in a series to help you build your business . . . with confidence, authenticity, intention and a whole lot more ease.  One of the foundations of business? The KNOW LIKE TRUST factor. Continuing on with my series in...

read more
Know Like Trust: Consistency

Know Like Trust: Consistency

This is Part 2 in a series to help you build your business . . . with confidence, authenticity, intention and a whole lot more ease.  One of the foundations of business? The KNOW LIKE TRUST factor. In Part 2, I wanted to emphasize a...

read more

Welcome

Nulla vitae elit libero, a pharetra augue. Morbi leo risus, porta ac consectetur ac, vestibulum at eros. Cras justo odio, dapibus ac facilisis.

Browse

GRAB MY FREE

Workbook

Ready to level up your small business game?
Vivamus sagittis lacus vel augue laoreet rutrum faucibus dolor auctor.